There are a Thousand-And-One Video Pitfalls that Everyone Worries About. Here’s How To Avoid Them

Does the idea of video recording yourself seem too intimidating? Has this ever kept you from getting a simple sales message out on YouTube?

Yes, I thought so. Me too. I did a quick search through Google. Let me give you a run down on some of the issues to consider when making a video for any purpose.

First, I was instructed in no uncertain terms to buy the most expensive camcorder I could afford. The quality of the video suffers greatly unless the camera is first class.

Next, I learned that you MUST have a tripod. But not just any tripod. The tripod has to cost at least $100 – $200 to be solid and firm enough to prevent wobbling. I was instructed to obtain a portable microphone and something called a “Lavaliere Microphone”(like I knew what that was).

I learned about narration, editing, panning, zooming, composition, lighting, and even equipment organization and sorting.

I haven’t even addressed the issues of cue cards versus memorization – keeping background noise to a minimum – inflection – facial expression – and, (my personal favorite) – STAGE FRIGHT.

All of the above would be perfectly legitimate to consider if you were planning to re-make “Gone With The Wind”, but what if you’re just trying to sell something or explain something?

If you’re reading this, then presumably you understand the incredible power of video sites like YouTube, and you know that video accounts for more and more total internet traffic (52% to date). If you want the most pairs of eyes to see your message, you have to go video. But you may be asking yourself at this point how you can avoid all of the above nonsense to do it.

Great question. You might consider buying one of those expensive video editing programs. You know, the kind where you can create flashy messages that fade in, fade out, leap in, leap out, dance and prance in a circle – all to synchronized music. Of course, that’s a lot of work and a steep learning curve to overcome.

But if you just want to get across a simple sales message, you might conclude that all of the above is overkill. So why not look into “text to video” software?

It’s actually been around for a little while, but don’t worry if you’ve never heard of it. I hadn’t either until fairly recently. Basically, text to video software allows you to paste or type language into your computer. It then converts that language into audio speech. They developed it to the point where it’s far less robotic than in the past.

This makes creating a video as easy as typing an email, and since more and more people would rather watch and listen to a message then read a message, this kind of software has real value.

The one major issue to bear in mind though, is how the program handles video. My advice would be that when looking for a good text to video program, you should get one that produces a computerized image, rather than just flashing the words on the screen as they are being spoken. Viewers are more comfortable watching someone talk, then being forced to read along with the script.

Want to find out more about a new text to video software? Then check out VIDEOGOROUND.COM at Jennifer Gordon’s site. Learn how VideoGoRound.com will solve your problems at VIDEOGOROUND.

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